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How To Show Off Your Brand Using Mockup Templates
As a lifestyle and self care blogger, I often see mockups being used on other blogs and social media posts.I am sure you have also seen them too. When ups are used correctly, they are an amazing way to show off your brand, and express who you are.
I especially love mockups because they allow you to be creating in showing off what your brand is about while attracting positive attention to what you are promoting.
Many times I have been asked by new bloggers if mockups should solely be used by graphic designers and large companies. The answer is NO. Mockups can be used by anyone. The key thing is being consistent and using it correctly.
Today, I want to share with you 5 easy ways to use mockups for your social media, and blogs, which should give you some fresh and new ideas for your content calendars!
What Is A ‘Mockup’?
A mockup is an image that allows you to edit a content area to display your designs or messages. A mockup is usually a set scene with a given theme which is editable so you can insert your own text or photos.
5 Great Ways To Use Mockups
1. Branding
Mockups are great to use for branding your products. They show off your logo and brand colors in a unique way. Using your mock-ups in a variety of ways will allow potential customers to easily recognize your brand the next time they see it.
2. For Your Website
As soon as you launch your website, use mockups to showcase it. Have an online store? Even better.
Use mockups on a device screen or as a flatlay to encourage visits to your site.
3. Great For Inspirational Quotes
I love motivational and inspirational quotes, so this is my favourite way of using mockups.
Add a beautiful and uplifting message to a stunning backdrop. Share your messages on products and gift items.
For example, this mug mockup is perfect not only for lifestyle brands, but works well for every niche. It is so easy to use for your shop, Instagram, blog, website and all other social media or print designs.
Just add your own quote or print and post online!
4. Use Mockups on Your Social Media Feeds
Mockups are great for Instagram or Pinterest. You can achieve consistency of your feeds in a beautifully styled, branded mock-up.
Do you use Facebook or Twitter? Resize your images to fit your feed. Photoshop is great, and Canva is free.
5. Promotions and Giveaways
There are so many giveaways online daily, that it is important to stand out. Attract people to your giveaway by showcasing your font and brad on a beautiful notebook, desk, or frame so you can look unique and authentic.
There are so many other ways to use mockups, but these are the top five easy ways to create maximum engagement and beautifully branded visuals.
What Are The Benefits of Mockups For Social Media and Marketing?
- They are easy to use
- All the work of getting a perfectly styled photo is done for you
- Mockups are reusable
- You will find millions of tutorials on how to use them
- Can be repurposed
- It gives your brand an elevated and professional look
Are you impressed by the simplicity of using mockups? Do you use them for your website or social media? Share with me in the comments section below.
